Welcome to 2012. I'm glad you've made it this far. What's going to be new for you in 2012?
Here are my predictions about the changes most small business owners will make in 2012 to their online marketing efforts.
If you don't see anything listed above, well, I hope you get my point.
It is my prediction that MOST small business owners will continue to market themselves online more or less the same as they've been doing.
I think there are many reasons for this, and they're remarkably similar to the reasons most other new years resolutions fail.
- It's too much work.
- I don't have time.
- It won't make a big difference.
- I don't know how I can do things better.
- I don't have time to learn how to do things better.
- I don't want to learn something new.
And so forth.
Most want results without the investment required to achieve them. That's nothing new.
What I'm hoping is new this year is for more people to choose to prove my predictions wrong.
I wish you peace, health, happiness and prosperity in 2012.
With my Best Regards,
Mark Kawabe
